Modernizing seller presence on the listings page
You are seeing this message because eBay Stores are continuing to grow and evolve to help you get more visibility, engage your customers, and grow your business. As such we have made improvements to the listing frame experience you are trying to access:
- You’ll now see a Store category module with your logo and top categories displayed on your View Item pages which is based on your storefront preferences
- Enhanced search functionality will make it easier for buyers to find your Store.
- Additionally, sellers could previously add a frame with Store information around a listing description on desktop. We’ve removed this listing frame; sellers who access the tool where they can set up their listings will see this message detailing the old experience has now been deprecated and will be replaced with an improved seller presence experience.
Introducing a new Store category module
We’re introducing a new Store category module on your listing pages. This module will display up to 9 categories from your Store and a ‘See all’ button for buyers to explore all your categories.
This will initially be available to sellers who currently have a listing frame set up on their View Item page. In the coming months, as we phase out the legacy experience, it will become available to more sellers. Your buyers will see this new module on desktop first—over time we’ll expand this feature to mobile web and the eBay app.
Enhanced search functionality to help buyers find your Store
Buyers can now use the search bar to find your Store across desktop, mobile web, and the eBay app.
When a buyer types your exact Store name in the search bar, they’ll see a link to your Store in their search suggestions. This makes it even easier for buyers to find and navigate to your Store and helps bring you more traffic and visibility.
Tell your story
Take full advantage of the features a shopfront has to offer. Sellers who fully build out their Store have up to 30% more purchase conversions compared to sellers who don’t build their Store. Sellers also see an increase of repeat purchases, traffic, brand awareness, and generate new buyers. Building your Shop has just gotten easier with the new progress bar! Refer to the progress bar while you are managing your Shop and experience the benefits the Shop features have to offer.
Manage your Store We’re continuing to explore other key parts of the eBay experience to deliver new ways to help you get buyers to your Shop and keep them engaged with your business.
As always, thank you for selling on eBay.
The eBay Team