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The Best I.T. Sales & Marketing BOOK EVER! - Selling and Marketing Managed Services by Erick Simpson (Paperback, 2007)

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Following up on the success of The Guide to a Successful Managed Services Practice - What Every SMB IT Service Provider Should Know...; the definitive book on transitioning a reactive IT business model to proactively-delivered Managed Services, The Best I.T. Sales & Marketing BOOK EVER! focuses squarely on one of the most challenging aspects of running a successful I.T. practice - growing through effective sales and marketing. At nearly 500 pages, The Best I.T. Sales & Marketing BOOK EVER! reveals how to successfully sell and market I.T. solutions and become a Trusted Advisor to your clients. Drawing upon MSP University's experience in helping Partners across the country transition to an annuity-based, proactive Managed Service delivery model, each phase of the I.T. Sales and Marketing process is addressed. Broken down into logical sections, this book helps you choose your target market, determine your service offerings and develop your marketing message, as well as the methods by which to successfully deliver it. Follow-on chapters address hiring the right sales staff, as well as training, incenting and managing them for success. Additional topics covered include appointment setting and conducting the first, second and third client sales appointments - all the way through closing the deal with the decision-maker. The downloadable content contains over 50 newly designed marketing collateral, case study and white paper templates, as well as a complete 17-page business-winning I.T. Solutions and Managed Services website design. Chock full of additional new tools and collateral, the downloadable material included with this title greatly enhances the value of The Best I.T. Sales & Marketing BOOK EVER! , and insures that this unique publication lives up to its name.

Product Identifiers

Publisher
Intelligent Enterprise
ISBN-13
9780978894313
eBay Product ID (ePID)
148948147

Product Key Features

Subject Area
Educational Technology
Author
Erick Simpson
Publication Name
The Best I.T. Sales & Marketing Book Ever!-Selling and Marketing Managed Services
Format
Paperback
Language
English
Subject
Engineering & Technology, Business
Publication Year
2007
Type
Textbook
Number of Pages
474 Pages

Dimensions

Item Height
229mm
Item Width
152mm
Item Weight
630g

Additional Product Features

Title_Author
Erick Simpson
Country/Region of Manufacture
United States

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The Best I.T. Sales & Marketing BOOK EVER! - Selling and Marketing Managed Services by Erick Simpson (Paperback, 2007)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best Selling in Textbooks

Desk Reference to the Diagnostic Criteria from DSM-5-TR by American Psychiatric Association (2022, Trade Paperback)

Diagnostic and Statistical Manual of Mental Disorders DSM-5-TR by American Psychiatric Association (2022, Trade Paperback)

Self Heal by Design : The Role of Micro-organisms for Health by Barbara O'Neill (2018, Trade Paperback)

Leadership : Theory and Practice by Peter G. Northouse (2021, Trade Paperback, Revised edition)

Research Design : Qualitative, Quantitative, and Mixed Methods Approaches by J. David Creswell and John W. Creswell (2022, Trade Paperback)

Diagnostic and Statistical Manual of Mental Disorders : DSM-5-TR by American Psychiatric Association (2022, Hardcover)

Cognitive Behavior Therapy : Basics and Beyond by Judith S. Beck (2020, Hardcover)

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